D2c Insider Pulse | Voice of the D2C Community in India

Hocco Scoops Up ₹115 Cr Series B, Valuation Surges to ₹2,000 Cr in Just Two Years

Ice-cream brand Hocco is making waves as a top D2C brand in India. They just raised ₹115 crore in Series B funding, led by Sauce VC, bringing their valuation to ₹2,000 crore. This funding round, the second part of their Series B, comes shortly after they raised $10 million (~₹85 crore) in the first part.

Since launching in 2022, Hocco has quickly become a popular D2C food and beverage brand, changing how people choose frozen desserts. They plan to use the new funds to grow their production, including a new plant in Sonipat and doubling capacity at their Gujarat plant. They’ll also be adding more freezers in various markets and increasing working capital to support growth. This shows they’re serious about expanding across India.

Ankit Chona, Hocco’s founder and MD, said the increase in valuation is due to the company’s high revenue growth. We initially aimed for ₹400 crore in revenue this year, but we’re now on track to exceed ₹500 crore in FY26. At our current rate, we expect to pass ₹700 crore in revenues next year, he noted.

In just two years, Hocco has achieved significant milestones. They closed FY25 with ₹220 crore in revenue and expect to exceed ₹300 crore in H1 FY26 alone. About 80% of their revenue comes from general trade, while quick commerce D2C platforms contribute 15%. Chona expects this D2C channel to grow to 25% of total sales as consumers increasingly prefer faster delivery.

Founded by the Chona family in 2022, Hocco has expanded across Delhi, Uttar Pradesh, Maharashtra, Chhattisgarh, Telangana, and Punjab. Their community-focused branding and D2C strategy serve as an example of how direct-to-consumer startups can shake up traditional categories in India. They’ve also sped up their capital expenditure plans, moving from one plant to two, with a total manufacturing capacity of five lakh liters per day in under two years.

This funding round and valuation make Hocco one of the fastest-growing food and beverage D2C brands in India. This has attracted attention from VC-backed D2C investors and strategic players alike.

As the D2C sector in India sees more scaling, exits, and IPOs, Hocco’s progress is being closely watched. It is seen as a potential candidate for a future D2C IPO and is one of the top-funded D2C brands in the frozen dessert category. For both investors and consumers, Hocco is more than just an ice-cream brand—it’s a lesson in how to quickly build, scale, and lead in India’s D2C market.

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