Snitch, a fast-growing fashion and lifestyle brand, is changing the direct-to-consumer (D2C) scene in India with its new 60-minute delivery service. This makes them one of the first apparel brands in India to offer instant delivery, raising the bar for speed and customer satisfaction.
This is a big step for the Indian fashion world, with D2C trends in 2025 focusing on instant results and easy shopping. Snitch’s product is aimed at Gen Z and millennial shoppers, meeting the need for fashion that fits the moment. Whether it’s a sudden event, a party, or holiday shopping, Snitch wants to be the brand people turn to when they want style delivered quickly.
Siddharth Dungarwal, CEO and Founder of Snitch, says that today’s shoppers want clothes that match the occasion. Their 60-minute delivery makes on-demand fashion a reality, putting speed and ease at the center of every wardrobe choice.
The pilot program in Bangalore uses Snitch’s stores as local delivery hubs, supported by a strong supply chain and logistics partnerships. This lets Snitch promise speed without sacrificing quality.
Snitch has grown quickly both online and offline in the past year, becoming a case study in D2C brand building. Their flexible operations, inventory control, and omnichannel approach have made them a top-performing D2C brand in FY25. This new effort strengthens their position by combining e-commerce logistics with fashion retail.
Snitch’s move shows the changes happening in the Indian D2C space, where speed and personalization are key. This could cause other companies to try similar things in areas like beauty and premium brands, as they look for ways to combine instant access with a high-end experience.
Snitch plans to bring its 60-minute delivery nationwide by early 2026, starting with launches in Delhi, Mumbai, and Hyderabad. This shows the brand’s dedication to growing sustainably while keeping its fast-fashion edge, which has made it one of the quickest-growing D2C startups in the country.
As the D2C scene in India keeps changing, Snitch’s method shows how direct-to-consumer startups are changing the rules of retail. By bringing together fashion, tech, and logistics, the brand is delivering confidence and convenience at top speed.
Snitch’s 60-minute delivery sets a new standard for fashion and lifestyle brands, confirming its spot as a leader shaping the future of D2C innovation in India.
