Ultrahuman, one of India’s fastest-growing direct-to-consumer health-tech brands, secured 100 crore in venture debt from Alteria Capital.
With growth at its peak, this round helps Ultrahuman expand its wearable tech, boost product creation, and strengthen its global presence i n the growing direct-to-consumer wellness space.
The Bengaluru-based company, is known for its advanced health wearables, and will use the funding t o grow its hardware and software, improve its sports and research partnerships, and launch new products i n India and abroad. This happens as people worldwide are starting to focus on proactive health tracking, providing direct-to-consumer wellness startups room t o grow.
CEO Mohit Kumar said Ultrahuman i s focused on being careful with capital, which is important now as investors are watching direct-to-consumer startup values, profits, and sustainability. He says that working with Alteria Capital will let them grow while staying flexible and focused on innovation. Alteria’s investment shows growing investor confidence i n India’s direct-to-consumer wellness market. Vinod Murali, Managing Partner at Alteria, said that rising wealth and health awareness are creating a big consumer market for measurable wellness. H e added that Ultrahuman has shown how Indian-made direct-to-consumer products can succeed i n developed markets and that they are excited to support Ultrahuman’s goal of preventative health management.
Ultrahuman’s products include the Ultrahuman Ring AIR, a wearable for sleep, recovery, and metabolism. Other products like Ultrahuman M1 CGM, Blood Vision, Ultrahuman Home, and Cycle & Ovulation Pro make the company a science-backed direct-to-consumer wellness platform. This innovation i s a key factor in India’s direct-to-consumer market, which i s rapidly growing i n areas like personal care, electronics, and wellness tech. The company i s focused o n offering premium products, expanding t o multiple sales channels, and providing personalized, data-driven experiences. Ultrahuman i s becoming one of the fastest-growing direct-to-consumer wellness startups worldwide, supported by investor insights an demand for digital wellness solutions. With the venture debt, Ultrahuman plans to improve its supply chain, expand distribution,and create a global network of sports-science partnerships. As the wearable market grows,Ultrahuman’s efficient model gives it a good chance for long-term growth, which could lead to future funding or going public.
Ultrahuman’s growth i s a big deal for Indian direct-to-consumer businesses. A s wellness shifts to proactive care, Ultrahuman i s creating a product system that could shape the future of direct-to-consumer innovation i n India, combining tech, global demand, and health insights.
