D2c Insider Pulse | Voice of the D2C Community in India

Livspace Acquires Abby Lighting for ₹204 Cr, Enters Specialised Lighting Category

Livspace is solidifying its position in the rapidly consolidating Indian D2C home improvement space by acquiring a majority stake in Abby Lighting, a Mumbai-based LED lighting maker, for roughly ₹204 crore (around $23 million).

This acquisition, structured as a mix of cash (₹173 crore) and stock, gives Livspace more control over the direct-to-consumer home solutions value chain in India. Abby Lighting’s co-founders, Sanjay Bajaj and Suresh Bajaj, will get 4,11,274 Livspace equity shares, about 0.31 percent ownership. They will keep running Abby Lighting, using Livspace’s reach, distribution, and D2C platform.

Abby Lighting, founded in 2000, focuses on energy-efficient lighting systems and switchgear solutions for homes, businesses, and industrial clients. They have a design and manufacturing plant in Palghar, Maharashtra. This deal brings lighting design, production, and supply chain abilities in-house for Livspace, helping them improve quality, timelines, and the customer experience.

This move is about vertical integration rather than just adding another product. Lighting is important for home interiors, impacting both looks and function. By bringing this category in-house, Livspace is closer to being a full-service, end-to-end D2C provider, a one-stop shop for home interiors, renovation, and improvement. This echoes broader D2C market trends, where leading platforms are growing beyond core categories to get a larger share of customer spending and provide a smoother omnichannel experience.

Livspace, backed by IKEA, has been building a home improvement system through acquisitions. Abby Lighting is their fifth acquisition, following deals with Qanvast, YoFloor, Dwll.in, and DezignUp. Each deal has added strategic value, from design communities to flooring, improving Livspace’s D2C presence in India.

Livspace’s financial performance is strong. In the year ending March 2025, operating revenue grew 23 percent year-over-year to ₹1,460 crore, up from ₹1,185 crore in FY24. Losses also narrowed by 42 percent to ₹242 crore, showing better operations and efficiency. These numbers make Livspace a strong player in the Indian D2C market, especially as investors watch for sustainable growth and profitability.

This deal shows a wider change in D2C acquisitions: established platforms are using M&A to gain more control over supply chains, execution, and customer satisfaction. In a complex market like home interiors, owning key pieces like lighting can reduce risk and improve design.

As Livspace adds Abby Lighting, the company is at the center of D2C growth, supply chain innovation, and market consolidation. With good revenue growth, improving financials, and a clear acquisition strategy, Livspace is a notable and strategically focused player shaping the Indian D2C home improvement market.

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