Sirona, a top Indian brand for women’s health and hygiene, teamed up with Mumbai Metro One to put menstrual hygiene vending machines in busy metro stations. It’s a cool step to make these products part of everyday life and shows Sirona’s serious about making a real impact.
These vending machines are right outside the women’s restrooms at stations along the Versova–Andheri–Ghatkopar line. This makes it easy for women to get what they need without any fuss. They’re perfect for busy places, letting travelers grab menstrual products during their daily trips or if they have an emergency – something often missed in public transportation.
Sirona’s machines are different, they offer all kinds of options, like pads, tampons, menstrual cups, panty liners, and period panties. Giving people choices fits how women in India are shopping now, they want items that fit their comfort, life, and what’s good for the world. This move shows Sirona’s a brand that’s pushing boundaries past online stores and into real life.
The Mumbai Metro One thing comes after Sirona put these machines in other public places. They had them at Indira Gandhi International Airport and some business spots in Delhi. Those moves showed how making menstrual products easy to get in public can really make a difference in women’s lives.
Deep Bajaj, the boss at Sirona Hygiene, said this partnership is a big deal. He thinks having these items in public isn’t just helpful, it also makes things normal and respectful. Bajaj says these partnerships prove how brands can mix with public stuff to make lasting changes in how people act and what society thinks.
Shyamantak Choudhury, the main person at Mumbai Metro One, said this collab is all about putting customers first. He said many metro riders are women, so it’s important to think about what they need. By adding Sirona’s machines, the metro shows they’re serious about being a top-notch, inclusive public service.
For Sirona, this fits their goal to make menstrual products easy to get through teamwork, not just online stores. They’re doing great with online shopping, but these real-world partnerships help them build trust, get noticed, and do good, it’s a win-win.
This move also shows how Indian brands are changing things up. They’re not just selling online anymore, they’re going into stores and making cool experiences. By putting its products in public, Sirona’s getting the word out and is still a leader in women’s health and personal care.
As people talk more about periods and making things fair for everyone, Sirona’s partnership with Mumbai Metro One proves that brands can be successful and still make a difference. The company wants to work with more forward-thinking groups across India to make menstrual products easier to get in cities and keep growing strong.
