PNG Jewellers, one of India’s oldest and respected jewelry biz in India, just announced that Ranbir Kapoor, the Bollywood actor, is going to be their new face. This is a big step for them as they try to grow bigger across the country.
Starting in January 2026, Kapoor will be working with PNG Jewellers alongside their current face. This should help the brand stay cool and relevant while still keeping its old-school charm.
PNG Jewellers was started way back in 1832. They’ve built a image on trust, good workmanship, and tradition. They’ve kept up with the times, changing with what customers want but still keeping their standards high. Now that more and more Indian brands are selling directly to customers online, old companies like PNG Jewellers are mixing their traditions with modern marketing.
Getting Ranbir Kapoor on board shows this change. He’s popular with all ages and everywhere in India. Kapoor is a modern guy but also has a strong family history in movies – he’s like PNG Jewellers, who have gone from a local jewelry store to a well-known brand across the country. This partnership isn’t just for one ad or event. It’s part of PNG Jewellers’ plan to grow their online sales, expand their stores, and build their brand for the long haul.
Dr. Saurabh Gadgil, who’s in charge at PNG Jewellers, has been working to get the brand into more places in India and other countries. They’re also trying to be more visible online and have more modern stores. The brand wants to be open, make sure their jewelry is good quality, and earn customers’ trust. This is important in India’s jewelry biz, which is becoming more organized and where customers are paying more attention to brands.
Ranbir Kapoor said he’s happy to be working with PNG Jewellers. He said that the brand has been around for a long time and is based on trust, which is something he really cares about. He thinks it’s a natural fit and is excited to be part of their story.
Dr. Saurabh Gadgil said that Ranbir Kapoor is a great rep of both old and things. He thinks that just like PNG Jewellers has changed over the years but stayed true to who they are, Ranbir has carried on his family’s acting legacy with honesty. He said this partnership is about more than just getting noticed – it’s about sharing values and having the same goals for the future.
This move also shows that a lot of older Indian brands are using famous faces to help them stay relevant. They want to be visible online in a market that’s getting more competitive. As brands try to reach younger customers who spend a lot of time online, having someone famous who appeals to people all over India can really help get the word out and build trust.
PNG Jewellers mainly relies on their physical stores, but they’re also trying to build their brand through online, in-store experience with tell stories, and interesting content. This puts them in a good spot.
PNG Jewellers has been around for over 193 years in making jewelry well, they are doing good in today retail and branding world. Getting Ranbir Kapoor helps them tell their story across the country at a time when the jewelry biz in India is getting bigger, more organized, and customers want brands they can trust.
As it gets bigger in India, PNG Jewellers’ is showing how being around a long time, being trustworthy, and telling a good story can help a brand grow.
