D2c Insider Pulse | Voice of the D2C Community in India

Pluto Mobility Raises $2 Mn Seed Round to Power India’s EV-Driven D2C Logistics Ecosystem

In the latest D2C news India reflecting strong investor confidence in tech-driven mobility solutions, EV startup Pluto Mobility has raised $2 million in a seed funding round led by Version One Ventures, with participation from Grad Capital. The round also saw backing from founders and senior executives from companies such as Delhivery, OfBusiness, Pixxel, and Boom Supersonic, marking a notable moment in D2C funding news and India’s broader startup ecosystem.

The seed round positions Pluto Mobility among the latest D2C startups and mobility-focused ventures strengthening the infrastructure layer that supports India’s fast-growing Direct-to-consumer India landscape. As D2C brands India, quick commerce D2C operators, and e-commerce players scale aggressively, efficient last-mile logistics is becoming central to D2C revenue growth and sustainable D2C business India expansion.

Founded by Akshat Bhatia and Himanshu Panda, the Delhi-based startup is building electric vehicles specifically designed for last-mile logistics use cases. Unlike traditional two-wheelers repurposed for delivery, Pluto Mobility is developing scooter-sized, fully covered electric delivery vehicles engineered from the ground up for delivery workloads. The vehicle is designed to operate in harsh weather conditions while carrying up to twice the number of orders compared to a standard two-wheeler, directly addressing throughput, durability, and cost efficiency challenges faced by D2C brands scaling in 2025.

The proceeds from the $2 million seed round will be deployed toward strengthening engineering and product development, expanding the team, and initiating pilot deployments in key urban markets. This aligns with emerging D2C market trends 2025, where infrastructure-first startups are building enablers for Direct-to-consumer startup IPO tracker aspirants and VC-backed D2C brands seeking reliable, scalable logistics networks.

Pluto Mobility plans to begin pilot deployments in 2026, targeting e-commerce and quick-commerce operators. As quick commerce D2C platforms expand deeper into Tier I and Tier II cities, the need for optimized fleet solutions that improve unit economics without increasing fleet complexity is becoming critical. Pluto’s approach of designing EVs specifically for delivery workloads reflects D2C supply chain innovation and operational efficiency—two pillars shaping the next phase of the D2C ecosystem India.

The participation of investors from companies such as Delhivery and OfBusiness signals strong D2C investor insights into logistics as a foundational growth lever for D2C business model India. While Pluto Mobility is not a consumer-facing D2C brand in categories such as D2C food and beverage brands, D2C electronics and gadgets, or D2C beauty and skincare India, its infrastructure play directly supports fastest-growing D2C brands and D2C expansion plans across sectors.

In the daily digest of D2C news in India, mobility and logistics startups like Pluto Mobility are increasingly becoming strategic components of India’s D2C ecosystem. As Direct-to-consumer India continues to scale through omnichannel D2C strategy, quick commerce D2C integration, and hyperlocal fulfillment, purpose-built EV fleets can significantly enhance D2C revenue growth and cost optimization.

The $2 million seed funding marks an early but important step in Pluto Mobility’s journey. With product-focused innovation, investor backing, and clear deployment plans, the startup strengthens India’s tech-driven, sustainability-led D2C ecosystem India—powering not just electric mobility, but the operational backbone of India’s next wave of D2C brands scaling in 2025 and beyond.

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