India’s D2C ecosystem continues to witness strong momentum in food and nutrition-led brands, and Abhi Foods, the company behind Abhi Eggs, is emerging as a notable player in the D2C food and beverage brands segment. The company is now targeting a turnover of ₹100–105 crore in the current financial year, backed by rapid scale-up, deeper retail penetration, and early plans to explore export markets in the Middle East and South Asia.
Speaking on the brand’s growth journey, S V V Dora Reddy, Co-founder of Abhi Foods, highlighted that the company is focused on sustained, quality-led expansion rather than short-term volume chasing. Founded as a family initiative in 2017 with just 500 birds and limited supply to friends and relatives, Abhi Eggs has evolved into a pan-India direct-to-consumer India brand catering to health-conscious consumers seeking cleaner and nutritionally enriched food.
Today, Abhi Eggs operates a fully modernised 20-acre poultry farm in Ravulapalem, Andhra Pradesh, a pollution-free zone often referred to as the Gateway of Konaseema. Unlike many conventional egg brands that rely on sourcing from third-party farms, Abhi Eggs follows a farm-to-pack D2C business model India, maintaining end-to-end control over bird health, feed quality, water systems, and living conditions. This vertical integration has become a core differentiator in India’s fast-evolving D2C ecosystem.
The brand’s positioning is anchored in nutrition-first innovation. Abhi Eggs identified a major gap in the Indian egg market—while eggs are widely consumed, there is minimal transparency around antibiotic usage, feed composition, and actual nutritional value. To address this, the company adopted a science-backed enrichment approach, validating nutritional claims through multiple NABL-accredited laboratories. Its fortified eggs are designed so that consuming just two eggs can meet a significant portion of daily nutritional requirements, reducing dependence on supplements.
Among its standout D2C product launches is India’s first D.O.S.E Egg, a multi-nutrient enriched offering combining Omega-3 (DHA & EPA), Vitamin D3, Vitamin B12, Selenium, Vitamin A, and Vitamin E in a single food format. The portfolio also includes variants such as Vitamin D3 Nutri+ and Gold+, reinforcing Abhi Eggs’ focus on preventive nutrition rather than reactive healthcare.
From a distribution perspective, Abhi Eggs has built a strong omnichannel D2C strategy. The brand is now present in around 50 cities across 17 states, including major markets such as Mumbai, Delhi, Bengaluru, Hyderabad, Chennai, Kolkata, and Ahmedabad. Its reach spans offline retail chains, modern trade outlets like Reliance and More, and quick commerce D2C platforms including BigBasket, Swiggy Instamart, Zepto, Blinkit, Amazon, Flipkart, and MilkBasket. This widespread presence places the brand firmly within India’s D2C daily news and Indian D2C updates spotlight.
Operationally, Abhi Eggs has a daily production capacity of 18–20 lakh eggs, supporting growing demand across retail and online channels. The company closed FY25 with a turnover of ₹47.47 crore and is now aiming to more than double revenues in FY26, driven by organic growth, portfolio diversification, and potential international expansion.
Looking ahead, Abhi Foods plans to deepen its footprint in existing markets, expand into adjacent dairy categories, and evaluate export opportunities in the Middle East and South Asia. As India’s D2C startup news increasingly highlights nutrition, traceability, and trust as growth drivers, Abhi Eggs’ disciplined, science-led approach positions it as a strong contender among the fastest-growing D2C brands in India.
