D2c Insider Pulse | Voice of the D2C Community in India

Drickle Raises ₹6 Cr Seed Round to Scale Coffee-First Compact QSR Model in India

Drickle, a coffee-focused drink shop in Bangalore (used to be BONOMI), just got almost ₹6 crore in seed money. This shows people are really liking their simple business plan in the quickly changing food and drink scene in India. Investors are starting to believe in these kinds of brands that are making money and getting customers to come back.

A bunch of angel investors and business people pitched in, including Param Kandhari, Naresh Krishnaswamy, Abhinav Mathur, Hemanshu Jain, Vinay Bhopatkar, Vaibhav Sisinty, Dalvir Suri, and Rishit Jhunjhunwala. Shaili Chopra, who works in media, also invested. Back in April 2025, Drickle got ₹5.3 crore, and then another ₹50 lakh from Ideabaaz, bringing the total to almost ₹6 crore.

They’re going to use this money to open more shops in Bangalore, make their production better, hire leaders and workers, and promote their brand. Drickle is one of the newest brands trying out physical stores and managing its own supply chain to make more money. This is becoming a popular move in the Indian market.

Rahul Nijhawann and Vardhman Jain started Drickle, and they have seven small shops in Bangalore, each about 150–200 square feet. They put these shops close together to get people coming back often, serving them quickly, and selling a lot. Their drinks cost between ₹100–150, and they’re trying to reach young people in cities who want cheap drinks every day.

Drickle’s main thing is coffee. They sell freshly made flavored coffees, along with trendy drinks like matcha, boba, and Thai tea. This mix of coffee and other drinks lets Drickle grab both regular coffee drinkers and people who want to try new things.

One thing that makes them different is their own production facility in Bangalore. They make their coffee stuff and ingredients there, so they don’t need fancy coffee machines in their shops. This cuts down on costs, speeds up service, and keeps their quality and profits high.

Drickle is part of a bigger change where businesses are rethinking how to run a quick-service restaurant by using small shops, owning their production, and focusing on small areas instead of spreading out everywhere. Since investors want to see businesses that are careful with money and have a way to make profits, brands like Drickle are becoming favorites.

Now that they have this new money, Drickle is working on making its mark in Bangalore before growing to other cities. With more and more drink and coffee places popping up, Drickle’s focus on coffee, simple shops, and control over production helps it stand out as one of the fastest-growing brands helping shape the future of Indian consumers.

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