In the dynamic landscape of India’s Direct-to-Consumer (D2C) fashion industry, Reerocket emerges as a transformative force. Founded in early 2023 by Utkarsh Patel with a modest investment of ₹1,000, this New Delhi-based marketing agency has rapidly evolved into a powerhouse, specializing in performance marketing, content-driven strategies, and Shopify store development. Reerocket’s mission is to empower premium Indian D2C brands to scale effectively by blending creativity with data-backed strategies.
Reerocket’s inception was driven by Utkarsh Patel’s frustration with traditional agencies that lacked a harmonious blend of creativity and performance. Recognizing a gap in the market, he established Reerocket to focus on scaling premium Indian D2C brands through innovative marketing and storytelling. Starting as a solo endeavor with a few freelance editors, the agency initially concentrated on targeted advertising via Meta and Google platforms. As its performance garnered attention, word-of-mouth referrals led to collaborations with more fashion brands seeking both creative and performance expertise. The agency expanded its services to include high-converting, design-optimized Shopify store development, reinforcing its position as a full-stack growth partner. With a lean team of 15 members, including Chief Marketing Officer and Partner Adarsh Vats, Reerocket has partnered with over 30 premium, fashion-focused D2C brands, collectively scaling them to a total revenue of ₹30–40 million and achieving Return on Ad Spend (ROAS) figures of up to 8x.
Reerocket’s journey from a passion project to a leading growth agency underscores the potential of combining creative storytelling with performance marketing in the D2C fashion sector. By offering comprehensive services—from performance marketing and content creation to Shopify store development—Reerocket positions itself as a growth partner for premium Indian D2C brands. As the agency looks ahead, it aims to build its reputation, attract creative talent, and explore strategic partnerships, all while maintaining its commitment to helping Indian D2C brands achieve sustainable growth and global recognition.