In the latest D2C news India and broader D2C ecosystem India update, EV startup Bounce has raised ₹36 crore (approximately $3.9 million) in a funding round led by existing investors Accel and B Capital. According to regulatory filings with the MCA, the company allotted 37.6 lakh Series F CCPS to Accel India and B Capital cumulatively for ₹36 crore. The startup is also looking to raise an additional ₹10 crore from another existing investor, which could take the total round size to ₹46 crore (around $5 million), marking yet another notable entry in D2C funding news and Series A/B/C funding India conversations around mobility-led platforms.
Founded in 2014 by Vivekananda Hallekere, Anil G., and Varun Agni, Bounce began as a bike rental platform before pivoting toward EV manufacturing and infrastructure after acquiring 22Motors in 2021. Today, as part of evolving D2C market trends 2025 and India’s expanding digital-first economy, the company is shifting focus from consumer bike-sharing toward scaling a full-stack B2B EV rental ecosystem designed primarily for last-mile delivery.

The fresh capital will support Bounce’s next growth phase as it strengthens infrastructure for India’s gig economy. The company operates a Battery-as-a-Service (BaaS) platform and offers scooters to gig workers at ₹1 per km, positioning itself as an enabler of affordable electric mobility for delivery partners. CEO Vivekananda Hallekere stated that Bounce has grown 25 times in scale in under 12 months, signaling strong D2C revenue growth momentum within India’s fast-moving EV and logistics-linked D2C business India landscape.
Bounce’s strategic partnerships further highlight its expansion plans. In 2024, the company signed a $45 million deal with Sun Mobility to deploy 30,000 e-scooters across Bengaluru, Hyderabad, Mumbai, Pune, and Delhi NCR, leveraging Sun Mobility’s battery-swapping technology. In 2025, Bounce also partnered with Swiggy to roll out e-scooters for delivery partners, beginning with NCR and Bengaluru. These alliances underline a clear omnichannel D2C strategy—bridging infrastructure, technology, and enterprise partnerships.
Financially, Bounce was targeting ₹150 crore in revenue in FY25, though it is yet to file its financial statements for the year. Including the latest fundraise, Bounce has raised over $200 million to date from investors such as Chiratae Ventures, Maverick Ventures, Omidyar Network India, Accel, and B Capital, placing it among well-capitalized VC-backed D2C brands operating at the intersection of EV mobility and gig infrastructure.
Sources also indicate that Bounce is piloting an AI product and offering incentives to gig workers to help train AI models in local languages—an initiative aligned with broader D2C supply chain innovation and tech-enabled D2C expansion plans shaping India’s startup ecosystem.
For those tracking what’s happening in India’s D2C space today, Bounce’s latest round reflects how mobility, infrastructure, and gig-focused platforms are increasingly becoming integral to the Direct-to-consumer India story. As the D2C ecosystem India matures, capital is flowing not only into D2C food and beverage brands or D2C beauty and skincare India players, but also into infrastructure-led startups that power delivery, logistics, and digital commerce at scale.
With strong investor backing, strategic partnerships, and technology-driven execution, Bounce continues to strengthen its positioning within India’s evolving EV and gig mobility landscape—reinforcing the broader narrative of sustainable growth, digital infrastructure, and long-term D2C business model India transformation.








