Underneat Raises $6 Mn Pre-Series A Led by Fireside Ventures, Accelerating India’s Shapewear D2C Growth
India’s D2C ecosystem continues to attract strong investor interest as Underneat, a fast-growing shapewear and innerwear brand, has raised $6 million in a pre-Series A...
EDT Raises $1.4M Pre-Seed to Build a Global D2C Consumer Tech Brand from India
India’s D2C ecosystem continues to see strong early-stage momentum as EDT (Everyday Design & Technology) announced its $1.4 million pre-seed funding round, officially emerging from...
CaratLane Launches Shaya Diamonds, Entering the Silver Diamond Jewellery Segment
CaratLane, the Tata Group-backed jewelry seller, is changing the Indian jewelry market with its new Shaya Diamonds line. This line features real diamonds in 925...
Art of Time Eyes Tier I & II Expansion for CIRCA Watch Concept to Tap Rising Premium Watch Demand
India’s high-end watch market is growing, thanks to younger shoppers, increasing interest outside major cities, and a better mix of in-store and online browsing. Art...
House of Zelena Raises Seed Funding to Build India’s First Scaled D2C Mom-Wear Brand
House of Zelena (HOZ), the first modern mom-wear brand in India, has received seed funding in an oversubscribed round. Sprout Venture Partners and M Venture...
Lawyered Raises ₹8.5 Cr in Record All-Titans Deal on IdeaBaaz, Accelerating India’s Legal-Tech D2C Push
Lawyered, a legal-tech startup, made D2C startup news recently by securing ₹8.5 crore on the reality show IdeaBaaz. With a ₹120 crore pre-money valuation, this...
Rotoris Raises $3M Seed Round to Build a Global Premium D2C Watch Brand from India
Rotoris, an analog watch brand driven by engineering, got $3 million in seed funding this December to create what it calls India’s first truly global...
India Sweet House scales to 50 stores, eyes a 2026 IPO, Is Rewriting the Mithai Playbook
In a market known for its deep roots and local loyalty, India Sweet House (ISH) is becoming a standout D2C success story in India’s food...
SoupX Secures Strategic Investment from Jasper Food, Accelerating Its Next Phase of D2C Growth
Jasper Food Manufacturers Pvt. Ltd. (JFMPL), which handles Ready-to-Eat (RTE) and Ready-to-Cook (RTC) products for Jasper Group, bought 10% of SoupX, a health-focused food-tech brand...
River Mobility Marks 20,000 Indie Scooter Production Milestone, Accelerating Its D2C EV Growth Journey
River Mobility just hit a big milestone, delivering its 20,000th Indie electric scooter from its Hoskote plant in Karnataka. This comes just two years after...
