Pee Safe Secures $32 Mn From OrbiMed to Accelerate Offline, Quick Commerce and D2C Expansion in India
Pee Safe, a brand that focuses on women’s hygiene and wellness, just got $32 million in funding led by OrbiMed. This is a big deal...
Suta Expands Offline Footprint With Gurugram Store, Marks 19th Retail Location in India
Suta, the clothing brand from India, is getting bigger! They just opened their 19th store in Gurugram. This comes right after opening another spot in...
OneVeda Launches as a Modern D2C Ayurveda Brand Aiming to Restore Trust Through Science-Backed Wellness
OneVeda is jumping into India’s direct-to-consumer scene, aiming to bring back trust in real Ayurveda. They’re mixing old traditions with today’s science, trying to be...
Sirona Partners With Mumbai Metro One to Expand Menstrual Hygiene Access Across Public Transit
Sirona, a top Indian brand for women’s health and hygiene, teamed up with Mumbai Metro One to put menstrual hygiene vending machines in busy metro...
Knya Enters UAE, Marks First International Expansion for India’s D2C Medical Lifestyle Brand
Knya, a clothing brand from India that makes medical and workout clothes, is now in the United Arab Emirates. It’s their first time selling outside...
Kimirica Enters Home Fragrance Category, Expanding Its D2C Luxury Self-Care Portfolio
Kimirica, a top Indian brand for fancy self-care stuff, is now selling things for your home that smell good. They’ve got candles, room sprays, and...
Dazzl Raises $3.2 Mn Seed Round to Scale On-Demand Beauty Services Across India
Dazzl, a beauty and wellness startup here in Bengaluru, just got $3.2 million in seed money. Stellaris Venture Partners led the round, which is a...
Drickle Raises ₹6 Cr Seed Round to Scale Coffee-First Compact QSR Model in India
Drickle, a coffee-focused drink shop in Bangalore (used to be BONOMI), just got almost ₹6 crore in seed money. This shows people are really liking...
Secret Alchemist Raises $3 Mn Led by Unilever Ventures to Scale Clean, Celebrity-Backed D2C Fragrance Brand in India
Secret Alchemist, the fragrance and aromatherapy brand backed by a celebrity, just got $3 million in funding led by Unilever Ventures, with DSG Consumer Partners...
Sunroooof Closes 2025 at ₹15 Cr Revenue, Bets on Product-Led D2C Growth to Hit ₹50 Cr by FY26
India’s D2C ecosystem continues to evolve beyond marketing-heavy playbooks, and Sunroooof is emerging as a strong example of product-first, trust-led scale. The wellness lighting technology brand...
